May 22
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Google has confirmed that the search company is experimenting with a new Google Ads label display, this was after this has been spotted in the wild by some in the industry. The test includes different verbiage like “advertisement” and “sponsored” above mobile search ads, instead of just saying “Ads.” In many cases, the site’s favicon is featured directly to the left of the ad domain & display URL
Read more here:
New mobile Google ad experiment puts favicon in-line with display URL